Today, adidas South Africa announced multi-platinum international DJ-producer Uncle Waffles as the latest partner to sign to their Lifestyle portfolio. To celebrate the partnership, she features in the global “Superstar: The Original” campaign joining a multi-generational cast including Samuel L. Jackson, Missy Elliott, JENNIE, Antho
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Converse Introduces Limited Edition Bluey Collection
Converse brings the heart and humour of Bluey to life with a limited-edition collection of footwear, apparel, and accessories designed for fans of all ages. Inspired by the hit animated series that has become a favourite among multigenerational audiences across the globe, the Converse x Blueycollection captures the fun and joy of everyday adventure
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Beyoncé and Levi’s® Launch The Denim Cowboy
The Levi’s® brand, in collaboration with global icon Beyoncé, today debuted The Denim Cowboy, the final installment of the year-long Levi’s® REIIMAGINE campaign. The film weaves together the three previous chapters, revealing the campaign as more than a reinterpretation of iconic Levi’s® advertisements – it is the cr
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Levi’s® Rolls Out the Future of Retail Across South Africa
A trailblazing new chapter in retail launches this August as Levi’s® reintroduces its reimagined V&A Waterfront store, a bespoke Next Gen space designed to redefine the shopping experience. Opening on 8 August 2025, the store joins a growing list of revamped stores in Mall of Africa, Pavilion, and Clearwater Mall. Custom, Curated, Cape Town: In
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A New Era of Denim Personalisation Launches at Levi’s® Rosebank
In a world of fast fashion and fleeting trends, finding something that feels truly personal can be rare. That’s why Levi’s® is proud to announce the opening of the Levi’s® Tailorshop in their Rosebank store to give customers the opportunity to personalise, alter, and elevate their denim. The Levi’s® Tailorshop invites you to go beyond […]
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